"How to Make Money on the Internet"
Guerrilla Marketing, No Money Down Startups and Momentous.ca Corporation (by Robert C. Hall):
1. How Rob got interested in the net in 1984.
2. Why he didn't follow Dad's footsteps into medicine.
3. How he started Hook Up with no money down with Mac Brown.
4. The selling of Hook Up.
5. Is it the right way to go about it- i.e, should you take in a partner or go it alone?
6. Starting Echelon with no money down.
7. Starting Momentous.ca Corporation with no money down.
8. Doing things by the bootstrap- why Rob didn't take in Ven Cap.
9. Getting noticed- guerrilla marketing (eg. jeanchretien.ca).
10. How to make money on the Internet- building the web utility business; i.e., real clients, real customers, real cashflow, real profits. The importance of having cashflow.
11. The future of the web- reversing out the work, automation, building the web into workflow processes, groupware and shareware, etc.
12. The keys to entrepreneurial success ... by RCH.
Monday September 24th, 2001.
Robert C. Hall
President & CEO, Momentous.ca Corporation
"How to Make Money on the Internet"
2:30 pm, KPMG Room,
7th floor, Dunton Tower,
Carleton University,
Ottawa, Canada