The Ottawa Senators and Palladium (Corel Centre) Case Study

Part Three- No Local Competition

Own the land. Have the only MCF zoned facility. Lock up the best arena designer on the planet. Have 15,000 PRN's sold at 25 bucks each, 30 Original Corporate Sponsors at $15k each, 500 Corporate Sponsors at $500 each, meet all the BOG members individually, sponsor hugely successful NHL exhibition games, lock up a lease deal on existing building, have letters of support from every mayor, councillor, politician, ...














Ottawa Senators Case Study